Marketing Strategy
In order to success in business a company should have a sustainable competitive advantage that different from our competitors. We try to differentiate our products with our competitors by providing the best services with reasonable price. We also try to build up good reputation among society by involving in society activities like sponsoring 3 goats for qurban during Eid Adha festival We believe that by joining this kind of activities our customer at least among this community will appreciate our existence in that area. We do not want society just think our company just want to suck money from the people without giving back anything towards them. Furthermore, we also do our promotion seasonally by offering crazy price for certain period of time. Customer need to keep contact with us to now about the promotion and discount that we will offer. Apart from that, we also use pricing strategy when setting our price. For instance, we set our price RM 2 999 instead of RM 3 000. This method is highly been practiced by certain company in this industry. We are also giving a special price for our regular customer and the important thing is just customer need to ask from us.
